Aligning the right concept & trend for the brand image is key to each season.
Translating research into fresh details—testing sustainable materials, exploring new construction methods, and adding smart, functional features that elevate the story.
Curating seasonal palettes that balance trend-forward colors with commercial staples.
Converting the ideas into detailed CADs.
Building clear specs for accurate production.
Refining samples to ensure comfort for active kids.
Proven track record of top-selling kids-wear styles.
Collaborating with merchandisers to hit target price points.
Using sales feedback to improve future collections.